Social Media Tips [Edition #3: Instagram Story Updates]

Instagram Story Updates: You are now able to add a location, temperature, or time to your story, as well as custom Instagram stickers and Emojis, accessed in the new sticker section in the top right corner of the story screen. In the newest update, the size of text and thickness of marker/draw tool are all adjustable via the first icon listed before the text color option. There is also a new hands-free mode, which means that you will no longer need to hold the record button while recording a video. Instagram has also added seasonal markers, like a winter-themed candy cane marker which you can use to edit text.

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Save It For Later: Instagram now has a feature which allows you to save posts for later time. To do this, go to the post that you want to save and click the flag icon located at the bottom right corner underneath the picture. Then you can go to your profile and view any photos or videos that you have saved. These are not public--the saves will not show up on your public profile or notify people when you have saved their photo.

Hashtags: Make sure to do your research first. Regardless of what industry you are a part of, Google the top hashtags to find out what will get your photos and profile the most engagement possible. Instagram will allow you to post up to 30 hashtags on a single post so when you can, use every available opportunity. The top 10 hashtags on Instagram are: love, instagood, photooftheday, tbt, beautiful, cute, happy, fashion, me, follow.

Get More Engagement: To increase engagement download Boomerang, Layout, and Hyperlapse for Instagram. These apps are designed by Instagram and easily sync to your account, giving you access to extra tools that increase your page's traffic and which will keep your followers coming back.

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